Tech As A Service
Target: C suite, director title and above
Assets:
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Landing page
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Email campaign
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Paid social media
Service
Web Design, Email,
Paid Media
Client
Publicis Sapient
Ambition: Develop a compelling landing page to host an article on the evolving landscape of gaming subscriptions, with the goal of driving engagement and showcasing Publicis Sapient’s perspective in this emerging space. The page needed to incorporate strong visual storytelling to enhance the narrative and deliver a seamless, modern experience.
Solution: Building on Publicis Sapient’s contemporary design language, I crafted a set of visuals that clearly conveyed the core concept of gaming subscriptions while adding energy and clarity to the content. I enhanced the experience further through a series of custom infographics, designed to distill key insights and bring the story to life. I led the art direction, design, and authoring in AEM. The supporting digital campaigns outperformed benchmarks, driving measurable engagement and reinforcing PS’s thought leadership within the tech and gaming sectors.
